Atomic Arts was asked by the Dubai government owned construction company, Nakheel (literally 'The Palm' in Arabic) to create interactive content to show off their developments. Initially created for screens to be placed in the arrival and departure lounges of 'The Spirit of Dubai', (an airship that traveled from London across Europe to promote the newly created artificial islands off the coast of Dubai), the content is now used in many other venues.
With the first 'Palm', known as Jumeirah, already finished, and 'The World' and the second Palm well underway this is definitely the most phenomenal project of its kind ever, indeed the Dubai coastline will increase in five years from 150 km to over 1600 km - a truly breathtaking undertaking, beautifully displayed in this interactive presentation.